Bragel International Inc. will introduce its brand new NuBra Feather-Lite at the upcoming Lingerie Americas Show in New York City, according to vice president of operations David Chen.

The Feather-Lite bra is made out of both fabric and foam, whereas the previous version of the NuBra was only made of silicone. The adhesive on the Feather-Lite is identical to the original NuBra. Available colors are nude, with black, baby pink and baby blue to follow.

"NuBra line of product was designed to replace all strapless bras that use double-sided tape," Chen said. " All NuBra product is designed to create the ultimate cleavage without the pressure from the strap binding."

Retail prices for the bra range from $30 to $35 and is available now, however, the official launch won't come until the tradeshow next month.

"This is perfect bra for low-cut or backless dresses and tank tops," added Chen. The material is permeable and actually makes the user feel cooler, especially during the summer."

Bragel will also introduce another new line of NuBra product, called NuBra Aphrodite in Lyon on September 4 in Lyon France. This will be a world premiere. "This is a new and exciting line of product available for Spring 2005 delivery," said Chen. "It is U.S. patented and is world patent pending."

Bragel will actively pursuit any knock off and copy cat to protect its trademark, copy and patent rights. So far, they have filed more than 4 complaints in the district court.

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Bragel International, Inc. was founded in 1989 and is the leading manufacturer of silicone gel products. Bragel is based in Pomona, Ca. Information on company history and available products can be found at www.bragel.com.

For additional information please email info@bragel.com